Table of Overall Global Market

Table of Overall Global Market

Market \ Nation

USA

Japan

Korea

France

Russia

Market Feature

New Market

Mature Market

Popular Market

No. 1 Chinese Learning Market in Europe 

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Taiwan Market Share

5%

3%

5%

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--

Total Number of Chinese Learners

 300,000(2010)

3,000,000(2015)

1-2 Million (included those who have learned or still in schools )

0.3-1 Million (Long-term – Short-term)

30,000

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Total Number of  Chinese Speakers

2 Million

--

--

--

4 Million

Formal Education

280,000 (K-12: 70,000 / Chinese overseas Schools: 160,000 / College- Graduate School: 50,000)2008

180,000 (College and High School)

640,000

(Elementary:80,000-100,000 / Junior High: 370,000 / Senior High: 160,000 / University: 30,000)

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Tutorial Schools in the Market

160,000 (Overseas Chinese Schools, Chinese Courses of Sunday Schools)

18,000

360 (Maximum Students: 1,000)

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--

Enterprise and Organization

Highest Growth Rate

Mature Market

Popular Market

--

--

B2C / Lifetime Learning

Highest Growth Rate

Long-distance Learning

12000 Students

Popular Market

--

--

Market for Studying Overseas During Summer or Winter Vocation

Growing

1.18 Million / 4.77 Million (From China and Taiwan)

60,000 (China)

--

--

Teachers’ Criteria and Testing

AP

Mandarin Chinese Test

64,000 TECC(5,000 People)

HSK

(24,000 People)

CPT

HSK

(53,000 People)

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Association of Southeast Asian Nations, ASEAN, is the second largest Chinese speaking zone, with over 12 millions of Chinese speakers which almost makes up for half of the Chinese speakers overseas.  

Market \ Nation

Singapore

Malaysia

Brunei

Thailand

Cambodia

Vietnam

Indonesia

Burma

Philippines

Laos

Chinese Language Group

The First Group

The First Group

The Third Group

The First Group

The Second Group

The Second Group

The First Group

The Second Group

The Second Group

The Third Group

Demand for Chinese Language Instructor

--

90,000 People

--

2,000 People

--

--

100,000 People

--

--

--

Total Number of  Chinese Speakers

(10,000)

 

270

534

7

794

35

50

722

30

30

3

Number of Learners

--

200,000 People

--

Over 500,000 People

--

70,000 People

--

--

--

--

Formal Education

Chinese Conversation Courses are provided in 58 Elementary Schools and 47 High Schools

Number of Chinese Elementary Schools is 1,290. There are 60 Chinese High Schools and 3 Chinese Universities. Chinese courses are offered in 153 Elementary Schools, and Chinese Courses are required in 78 Restructured High Schools. 24 Boarding Schools in Malaysia offer Chinese courses. 16 Teachers' Colleges offer Chinese Teachers’ training courses for Elementary and High Schools.     

With 8 Chinese Schools, 5 of them are elementary schools, 3 are high schools, with about 7,000 students.

2000 High Schools, and about 340,000 students in various schools.

75  Chinese Language Schools, with around 40,000 students and teachers.

There are 30 elementary and high schools offer Chinese language courses. Chinese Language and Literature Department have been established in 7 Universities. About 35 Universities offered Chinese Specialization or Public Chinese Language.   

 

5 Million are learning Chinese from pre-school, elementary, high school, university and tutorial schools. The estimated number of students in 10 years will reach 15 million.  

 

Over 100 schools, with over 50,000 students

130 Schools with 2000 Chinese Teachers, and over 100,000 students learning Chinese in schools.

 

5 schools (The largest one reached 1,000 students. With students number accumulated to 50,000 people.)

the market of tutorial industry

--

--

--

--

--

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103 schools

14 Chinese schools with over 1,000 students

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--

Enterprise and Organization

--

--

--

--

--

--

--

--

--

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B2C / Lifetime Learning

--

--

--

--

--

--

--

--

--

--

Market for Studying Overseas During Summer or Winter

--

--

--

--

--

5,000 People are studying in China

--

--

--

--

Teachers’ Criteria and Testing

--

--

--

--

--

--

--

--

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